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The COL System is a proprietary, step-by-step methodology that
front-ends a client's existing sales process, (or it can become the
sales process) helping producers gain access to key decision makers faster,
more frequently, and earlier on in their selling process.
Workshops are available in four different offerings:
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The COL System Basic Workshop...
A program designed for experienced/seasoned sales professionals, senior account
managers, business developers and senior management, in groups of 20 - 40
participants per workshop. Large groups are also possible. The workshop is
strategic, interactive and thought provoking, teaching the core methodology of
The COL System — how it works, why it works, and how
to apply the methodology in the field. |
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The COL System Advanced Workshop...
After using the methodology in the field a few months, this workshop teaches
advanced applications of The COL like Blitzing —
strategically targeting several companies simultaneously. |
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The COL System Masters Program...
A workshop expanding on the advanced applications, teaching additional strategic
variations of how to use The COL most aggressively in securing
substantial opportunities in the client's pipeline. Both advanced programs
are designed for aggressive growth and revenue acceleration. |
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The COL Licensing Certification and
Train-The-Trainer Program...
A process for training an organization's in-house trainers and sales
managers on how to teach, coach, support and embed The COL Methodology
into their own field sales organization. |
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